About Fern Web
AI-Driven SEO Expert
Building websites for Vancouver businesses since 1997
My Story, Approach, and Commitment to Results
I’m Daryl Fernquist. I built my first website in 1997, and I never stopped.
Since then I’ve built and cared for hundreds of sites for businesses across Vancouver, the Lower Mainland, and beyond. But some of the work I’m proudest of never started as a job at all. Over the years I’ve had people reach out to me out of the blue, their site’s down, their domain’s dead, something’s broken and they don’t know who to call. I help them. Client or not, if someone’s stuck, I get them unstuck.
REAL CLIENT STORY
Website created in four hours
One Saturday afternoon, Darcy McNeil, a Hollywood producer and screenwriter, reached out in frustration. His website wouldn’t come up and he couldn’t sort it out on his own. I traced it to a DNS problem, moved his site onto one of my servers, and had him live and working within hours, on a weekend, for someone who wasn’t even a client yet.
That’s who you’re hiring. When you work with Fern Web, you work with me, the person who answers the phone, builds the site, and gets it found on Google. I build fast, secure WordPress sites and use AI-driven SEO to put them in front of the people already searching for what you sell. Same goal I’ve had since ’97: turn your website into a steady source of new business.
What Does Fern Web Specialize In?
WordPress sites designed and built to your specifications. We emphasize speed, security, and ease of use. No bloated themes or mystery plugins; just clean, streamlined builds.
Fast, secure hosting with ongoing updates, backups, and monitoring so your site keeps running smoothly without you worrying about the technical side.
SEO tuned for Google’s AI-powered search, including optimized content, structured data, and local signals that help you show up in AI answers and local packs.
We manage your domain registration with auto-renewals and DNS settings to keep your website secure, connected, and running without interruption.
We protect your website with advanced server-level security that guards against malware, viruses, and unauthorized access, ensuring your site remains secure and performs reliably.
GEO optimization ensures your business shows up in local and AI-driven search results by targeting the exact locations your customers are searching from, helping you attract more qualified local leads.
Fern Web for AI-SEO Results
How Your Project Comes Together
Discovery & Audit
We review your current website, analytics (if available), and competitors to see what’s working and what’s missing.
Plan & Structure
I map out your site structure, content, and technical setup so the build and AI-SEO work are aligned from day one.
Build & Optimize
Your site is built in WordPress, optimized for speed and mobile, and set up with on-page, technical, and AI-ready SEO.
Launch & Improve
After launch, I track results, adjust content, and refine pages so your rankings and leads continue to improve over time.
Who Fern Web Is a Good Fit For
Fern Web is a good fit for small to mid-sized businesses that want someone to take responsibility for their website rather than simply build it and disappear.
If you don’t have an in-house web or marketing team, I can handle the website, hosting, SEO, security and ongoing technical work for you. You’ll deal directly with me from the first conversation through development and long-term support.
- Vancouver and Lower Mainland businesses that rely on local leads
- Service providers, contractors, professional offices, and trades
- BC, Canada, and US clients who want a dedicated, specialist partner for WordPress and AI-driven SEO
Clients across Greater Vancouver, Canada, and the United States rely on Fern Web for web design, development, secure hosting, and ongoing website support.
- ACE (JointHealth) – Vancouver
- Tierneys Wholesale – Richmond
- Lions Events – Coquitlam
- Darcy McNeil – Vancouver Island
- Green Century – Delta
- Adanac Sales – Port Coquitlam
- Northern Plastics – Salmon Arm, BC
- Larus – Ottawa
- WCLO – Michigan
- WWLL – California
- Long Island Metro Lax – New York
- Lotus Therapeutic Services – Grand Prairie, Alberta
- Calvary Counselling – Edmonton, Alberta
- Canadian Football Officials Association – Toronto, Ontario
How I Use AI to Deliver Better Results
AI is transforming both web development and search, and I believe it’s important to use the right tools for the right job. Rather than relying on a single AI platform, I use multiple AI systems throughout the design, development, content, and SEO process. Each has different strengths, allowing me to validate technical recommendations, refine content, and ensure websites are optimized for today’s evolving search landscape.
AI doesn’t replace experience; it enhances it. Every recommendation is reviewed, refined, and implemented using nearly 30 years of professional web development experience. The result is a website built on proven best practices, informed by modern AI insights, and tailored specifically to your business.
Why Clients Choose Fern Web
Clear, Technical Expertise
Your site is built the first time properly; using proven WordPress and SEO best practices.
AI-First SEO Thinking
Everything is designed to perform well in Google’s AI-driven results, not just old-school keyword rankings.
Local, Accessible Support
You work directly with me, not a rotating team of account managers.
Long-Term Partnership
I stay with your site, monitoring, updating, and improving as search and technology change.
About Fern Web - FAQs
Whether you’re considering a new website or looking to improve your existing online presence, these frequently asked questions provide additional information about Fern Web, our services, and our approach to WordPress development, secure hosting, and AI-driven SEO.
How long has Fern Web been building websites?
Fern Web was founded in 1997 and has nearly 30 years of experience designing, developing, hosting, and optimizing WordPress websites for businesses across Vancouver, the Lower Mainland, British Columbia, Canada, and the United States.
What services does Fern Web provide?
Fern Web specializes in WordPress development, secure website hosting, and AI-driven SEO designed to help businesses improve their online visibility and generate more leads.
We also manage Domain Name Registrations, DNS, Anti-virus, malware, and any issues you need for your business.
What makes Fern Web different from larger web agencies?
Unlike larger agencies, Fern Web offers direct communication, personalized support, and nearly three decades of hands-on experience. Clients work directly with Daryl Fernquist rather than being passed between account managers and development teams. Every project is built with long-term performance, security, and AI-ready SEO in mind.
Who works with Fern Web?
Fern Web works with small and medium-sized businesses across a wide range of industries, providing personalized service and direct access to founder Daryl Fernquist throughout every project. Whether you’re launching a new website or improving an existing one, you’ll work directly with the person designing, building, and supporting your site.
Where does Fern Web provide services?
Fern Web is based in Port Coquitlam and serves businesses throughout Vancouver, the Lower Mainland, British Columbia, across Canada, and the United States. Most projects are completed remotely, allowing us to provide the same personalized service regardless of location.
Why does Fern Web focus on AI-driven SEO?
Google Search has evolved beyond traditional rankings, with AI-generated answers and summaries becoming an important part of how people discover businesses. Fern Web builds websites using modern SEO best practices that help search engines and AI systems better understand your content, improving your opportunities to appear in both traditional search results and AI-powered experiences.
Ready to be found in Google's AI-powered search?
Fern Web delivers modern WordPress development, secure hosting, and AI-driven SEO built for performance, security, and long-term search visibility. If your business needs higher rankings, stronger local search presence, and a website optimized for Google’s AI-powered search, we’re ready to help you and your business.